Makeup

Wholesale Cosmetics & Makeup Pallets — Complete Buyer Guide

Our cosmetics and makeup category consistently delivers some of the highest per-unit margins in the liquidation industry. We specialize in three main types of cosmetic loads: CVS shelf-pulls, Revolution Beauty pallets, and our own DWI multi-brand cosmetics mix.

CVS Health, Beauty & Care (HBC) Pallets — HBC stands for Health, Beauty, and Care, referring to CVS Pharmacy's shelf-pull inventory. Products include lipsticks, foundations, concealers, mascaras, eyeshadows, skincare, and hair care. Most items are brand new in original packaging. Each pallet contains 1,297–4,197 units priced at $1,603–$5,481. Our top-selling category.

Revolution Beauty Pallets — 5,000–10,000 units per pallet of assorted Revolution cosmetics and skincare. One of the most recognizable affordable beauty brands in the U.S. and internationally. Excellent for online resellers and export buyers.

DWI Cosmetics Mix Pallets — Our curated blend of multiple cosmetic brands including Revolution, Revlon, CoverGirl, Essence, Wet N Wild, The Cremé Shop, ELF, L.A. Girl, and more. 5,000–10,000 units per pallet at the best cost-per-unit of all our cosmetic loads.

Who buys cosmetic pallets? Beauty resellers, bin store owners, online sellers (eBay, Amazon, TikTok Shop), flea market vendors, and export buyers. U.S. cosmetic brands have exceptionally strong demand in Latin America, the Caribbean, and international markets.

Discount Wholesalers Inc. — Operating since 1999 • 107 Back Swamp Rd, Lumberton, NC 28360 • (910) 536-1440 • Mon–Fri 8:30 AM–5 PM EST